How It Works

No Guessing. No Hype. Just the Right Franchise — Backed by Research.

We don’t believe in sending you a random list of franchises. That’s not consulting — that’s gambling. At Tracer Franchising, you’ll go through a battle-tested process that matches you to the right franchise based on facts, goals, and smart research.

This isn’t fast. It’s right.

Step 1: Start with the Match Tool

Built for high-performers, not tire-kickers.

This tool goes deeper than any personality quiz. You’ll answer key questions about your background, leadership style, capital, lifestyle goals, and long-term plans.

🔍 What it gives you:

  • A detailed franchise profile based on your goals.

  • Filters out bad fits before they waste your time

  • Aligns business models with what actually matters to you

What Our Tool Asks About:

- Personality

- Goals

- Values

- Core Competencies

- Customers you want to serve

- Your sales strengths and weaknesses

- Demand in your area

- Past roles

Step 2: Franchise Presentation

The right fit, the first time

Based on significant research, we will find up to 8 franchises that could be a great fit for you.

What kind of research we do:

  • Proprietary Industry score cards

  • Individual business models

  • Conversations with franchisors

  • Data in the FDD

  • Your area's needs and demographics

What industries we like (among others)

- Brick and mortar tutoring

- Restoration

- Plumbing

- Electrical

- Medispa

- Doggie Daycare

- Barber/hair cuts

- Managed IT services

Step 3: Research with our proprietary tools

Guided due diligence

Most candidates wing their research — or lose it in messy notebooks and folders. Our research system walks you step-by-step through franchise calls, validation interviews, and financial analysis. It’s simple, organized, and built to guide you.

🧠 What it gives you:

- The right questions to ask at each stage

- One place to take and store all your notes

- Coaching prompts and reminders

- Industry insights, red flags, and benchmarks to compare

An Inside Look at the Research Tool:

Step 4:
Make a Confident Decision

You’ll walk in eyes wide open.

Once you’ve done the work, you'll be fully prepared — not just to choose the right franchise, but to own it from day one. You’ll understand the unit economics, what drives success, and how to grow it beyond one location.


🎯 What you get:

- Weekly checkpoints and accountability

- Objective guidance (not sales pressure)

- Full Clarity on the business you're stepping into

No Cost to You (the franchises pay us)

Before you sign, you will:

- Understand the business model

- Understand the financials

- Have spoken to at least 8 franchisees

- Met the executive team in person

- Have an attorney review your documents

- Mystery shop competitors

Are you ready?

This process isn't for everyone.

It’s for veterans and high-performers ready to go all-in, not just “explore.”


If that’s you — we’re ready when you are.


➡️Start Your Franchise Journey, Schedule an Intro Call Now