Smart Franchise Insights — No Fluff.

This blog is for serious franchise buyers — especially veterans and operators who want to go deep before they make a decision.

You won’t find listicles or recycled sales pitches here.


Just sharp, useful, and direct content to help you research better, think clearer, and buy smarter.

Every Franchise Says They Have Great Support- How to Tell If That's True

Every Franchise Says They Have Great Support- How to Tell If That's True

Most franchises promise “support,” but very few deliver it. Learn how to identify real, functional franchise support — from dedicated coaches to multi-phase training — and how to verify it with franch... ...more

Franchise Research Tips

July 06, 20254 min read

A Fast Growing Fencing Franchise with Owners Already Doing Millions in Revenue

A Fast Growing Fencing Franchise with Owners Already Doing Millions in Revenue

An in-depth look at the Top Rail Fence franchise model: how it works, who it's right for, and what makes it different from other emerging brands. Learn key franchising lessons and what to watch for be... ...more

Franchise Deep Dive

July 06, 20258 min read

Who Not How- Franchisee Growth Depends on It

Who Not How- Franchisee Growth Depends on It

Learn how franchise owners can grow faster by identifying bottlenecks and hiring the right people—instead of trying to do everything themselves. Inspired by David Potts’ real story of scaling USA Insu... ...more

Personal Observations

July 01, 20253 min read

From Teacher to $8M In Revenue- David Potts and USA Insulation

From Teacher to $8M In Revenue- David Potts and USA Insulation

Discover how David Potts scaled USA Insulation from a single sales role to an $8M+ franchise empire. Learn key lessons in franchising, hiring, and sustainable growth from one of the brand’s top perfor... ...more

Franchisee Interview Summaries

July 01, 20252 min read

Bringing Marine Corps Leadership To Day Care Dance

Bringing Marine Corps Leadership To Day Care Dance

A Marine officer turned dance franchise owner shares how military leadership skills—like discipline, counseling, and accountability—translate to running a kids’ dance franchise. Discover the funny, hu... ...more

Personal Observations

June 23, 20253 min read

Deep Dive into a B2B, Recurring Revenue Franchise (Temporary Wall Systems)

Deep Dive into a B2B, Recurring Revenue Franchise (Temporary Wall Systems)

Discover how Temporary Wall Systems franchise helps businesses manage renovations with reusable containment walls. Low overhead, high demand, B2B focus. ...more

Franchise Deep Dive

June 23, 20253 min read

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