This blog is for serious franchise buyers — especially veterans and operators who want to go deep before they make a decision.
You won’t find listicles or recycled sales pitches here.
Just sharp, useful, and direct content to help you research better, think clearer, and buy smarter.
The full March 25th newsletter. Staying objective, Paul Davis deep dive, do NOT follow your passion ...more
Newsletter
March 25, 2025•13 min read
Do NOT follow your passion when selecting a franchise. You will enjoy making money and paying for your hobby more than getting into a business you regret. ...more
Personal Observations
March 22, 2025•2 min read
The full March 25th newsletter. Staying objective, Paul Davis deep dive, do NOT follow your passion ...more
Franchise Deep Dive
March 22, 2025•5 min read
How to stay objective during the franchise research process and why it is so important. ...more
Franchise Research Tips
March 22, 2025•6 min read