Tracer Consulting is a full-service franchise and career transition consultancy founded by Josh Emison. We recruit well-qualified candidates for the franchise industry, helping them become full-time, semi-absentee, or even fully-absentee franchisees.

- Josh is a former Marine Corps Infantry Officer. After graduating from the U.S. Naval Academy, he spent time as a platoon commander and Company Executive Officer with 1st Battalion, 8th Marine Regiment. He then served as a Liaison Officer in the U.S. Embassy in Amman, Jordan.

- Josh was an independent franchise broker for two years helping 13 clients start their own franchise

- He left franchising to launch a tech startup fractionalizing commercial real estate debt on the blockchain. After failing to raise his second round of investments, he went broke. He bet it all on an unproven product and had no extra support. He knew he needed to be in a safer sector of the economy.

- He spent two years as a Director of Franchise Development and internal broker for the largest Franchise Development Organization in the country

- With his wife, he invested in 3 territories of a franchise called Tippi Toes Dance.

- After being asked by several people for help researching franchises, he reopened his brokerage focusing on veterans and high achievers since they typically have the same mentality as him. Work hard and build a big business to achieve financial freedom.

How can we help you?

We’ll spend the time needed with you to understand what your goals are. Imagine buying a home or even a car without first stepping back to decide what you need and what your investment range should be? You owe it to yourself and your family to start your search with some guidelines in place–that is where we can help.

After we understand what your personal and professional goals are, we’ll begin contacting franchisors on your behalf. You’ll never have to visit websites, request information and then wait around to see if a franchise is potentially the right fit–we’ll do all of that for you.

We’ll show you franchises that you’d probably never even consider on your own. Yes, that is something that an experienced franchise professional, with a deeper understanding of the opportunities in today’s marketplace, will regularly do for their clients. If you love coffee, you’ll probably gravitate to a looking at coffee franchises, even though owning a coffee franchise has very little to do with loving coffee. You owe it to yourself to understand what franchise models best align with your existing skills and we’ll help get that picture into focus.

If you need financing, we can refer you to 3rd party lenders who specialize in financing franchises. All too often someone’s life’s dream of franchise ownership is squashed by their local bank’s loan officer who many have little or no experience in lending to potential franchisees.

There are many more benefits and services that we can bring to your search, so please visit our Contact Us page to get started.