Thinking Fast and Slow, about Franchise Research

Josh Emison

Published on: 31/03/2025

This is an overview of how to use the lessons from the book, "Thinking Fast and Slow" and apply it to franchise research.

Personal Observations

Do NOT follow your passion

Josh Emison

Published on: 22/03/2025

Do NOT follow your passion when selecting a franchise. You will enjoy making money and paying for your hobby more than getting into a business you regret.

Personal Observations