Own A Veteran Focused Franchise

Own the Wagon. Build Your Legacy. 

With a low investment and a 20 year history, this is an excellent franchise for any veteran who wants to get into business ownership.

WHAT IS Wild Bild Soda?

As a Wild Bill's franchise owner, you become the owner of a mobile soda shop. The franchisor provides you a long list of events that meet the minimum attendance requirement and you signup and bring your soda shop with you. Attendees buy collectible cups and fill up on soda during the event.

As the business grows, your trailers will be hired for private events like corporate training, church events, and hospital team days.

A

Markets The Franchisor Will Hand You Events

  • Salt Lake City

  • Denver

  • Fresno

  • Ohio

  • West Virginia

  • San Diego

  • Ask about more

What's the Cost?

20,000

Franchise fee for veterans, $40,000 for non veterans. This fee can be financed in-house for veterans.

155,800 - 214,700*

All-In Investment (includes working capital) and can be financed in-house for veterans.

10,000

Liquid Capital Required.

* See the 2025 Franchise Disclosure Document for detailed startup costs. This will be given to you as part of the discovery process

SIMPLE OPERATIONS

Many of the current franchisees never owned a business before. Many are NCOs who recently got out of the military.

EASY TO FIND CUSTOMERS

You go to events the franchisor found for you. All you have to do is smile and make sure the soda fountains don't run out.

STRONG BRAND HISTORY

20+ years of serving sodas at events around the country. Many people have grown to love Wild Bill's.

MULTIPLE STREAMS OF REVENUE

If you want to do more than events, you can become a soda distributor and build a book of business with local grocery stores, restaurants, and gas stations.

WILD BILL'S BENEFITS

Hands-On Support and Training

Mobile Business Operations Means Low Overhead

Family of Franchise Owners Who Help Each Other

EVENTS WILD BILL'S REGULARLY ATTENDS

  • Comic Con

  • Renaissance Festivals

  • Anime conventions

  • Sci-Fi conventions

  • Food truck festivals

  • Chili cook-offs

  • Music festivals

  • Art walks and artisan markets

  • Harvest festivals / fall fairs

  • Air shows

  • Gun shows

  • Sports Events

  • Medieval fairs

  • Steampunk festivals

  • Craft beer festivals

  • BBQ competitions

  • Oktoberfest celebrations

  • State and county fairs

  • Christmas markets

  • Fourth of July festivals

  • Local town days / parades

  • Rodeos

  • Outdoor expos

  • And a lot more!

YOUR ROLE AS A WILD BILL'S OLD FASHION SODA FRANCHISE OWNER

Franchisees are responsible for leading and coaching their team, scheduling public events, booking private events, while overseeing operations. Early on, they may personally attend and work every event until they have hire and trained staff.

Who Is An Ideal Franchise Owner?

Military Veteran or First Responder

You love interacting with new people

You love leadership and want to build a small team

You want to be part of a strong community

Willing to work weekends

Ok with a non-sexy business with strong fundamentals

MEET CURRENT OWNERS

Courtney Brown – Tampa, FL
Former Marine Corps Radio Operator (2007–2011)

Brown deployed to Afghanistan and the Philippines, earning an honorable discharge and honing skills in adaptability, teamwork, and crisis management. These traits now fuel his entrepreneurial journey.

“My military service taught me the value of mission-driven leadership—something Wild Bill’s embodies. I’m thrilled to bring this passion to my franchise and my community.” 

Steven Ortiz – Dallas–Fort Worth, TX
Former Marine Corps Fire Direction Control-man (2006–2010, Reserve 2011) 

Ortiz mastered artillery coordination and mission-critical decision-making during his 2008 deployment. His career was defined by precision and teamwork—skills he now pours into entrepreneurship.

“The Marines taught me to lead with purpose and precision. Wild Bill’s shares that values-driven mindset, and I’m eager to bring our craft soda experience to DFW.” 

FIND OTHER FRANCHISES MATCHED SPECIFICALLY

TO YOU

FIND OTHER FRANCHISES MATCHED SPECIFICALLY TO YOU

We have spent over 200 hours researching the top franchises of 2025. Take our free 5-minute quiz to get matched with brands aligned to your goals, skills, and experiences.

We have spent over 200 hours researching the top franchises of 2025. Take our free 5-minute quiz to get matched with brands aligned to your goals, skills, and experiences.

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